PCC gets makeover for its 50th anniversary
By AMARIS ENCINAS
Pima Community College has decided to take the next step in revitalizing its brand as its 50th anniversary approaches. To aid in this endeavor, in January Pima hired Stamats Communications Incorporated, a higher education marketing company based in Cedar Rapids, Iowa. Stamats Inc. is in charge developing the “creative” in Pima’s new brand. This is what the new brand would look like, feel like and have its targeted audience receive the message in a way that was still authentic to Pima. Vice President for Client Services at Stamats, Beatrice Szalas says,
“I am just so excited to be getting a chance to work with Pima you know, since I live here in Tucson, my company is nationwide so I have had a chance to work with other colleges and universities across the country, and...